Ecommerce: 5 essential tools to survive in 2021
E-commerce, or ecommerce it has only grown in recent years. And in 2020, it broke all records, largely because of the onset of COVID-19.
This trend, far from being one-off, is something that is here to stay. Forecasts suggest that in 2025 one out of every four purchases in the sector Retail will be online.
This change in consumer mentality has caused many traditional sales companies to switch to e-commerce.
This leap may be a bit dizzying, but there are many software companies that are doing their best to break down all barriers and make online sales available to everyone.
Therefore, if you want to sell online, and not die trying, here is a list of tools that will save you hours and hours of work:
1. Online trading platform
The most important thing to be able to sell online is (how could it be otherwise), a platform that allows you to display items and connect with potential buyers and make sales. An online showcase where you can include all your stock in an attractive way.
To do this, there are dozens of tools that will allow you to update your inventory, provide you with a secure payment gateway so you can carry out transactions and where you can find templates to create a personalized experience for your customers.
Here are some of the most interesting options:
2. Customer Relationship Management (CRP)
Customers are the core of your business. That's why it's essential to have tools that allow you to connect with them in an organic way and offer them channels where they can connect with you.
Having a CRP is an economic way to centralize all those communications, and also to obtain valuable insights with which to improve.
Here is a selection:
3. Shipping planning and management
One of the most important points of eCommerce is the delivery of products. A bad delivery experience can ruin the entire shopping experience. That's why it's important to make a good investment in logistics.
Depending on the type of eCommerce, we can talk about own logistics, outsourced logistics or a mixed profile.
In the case of outsourced and last-mile logistics, localized providers have emerged in recent years that offer quality services at reasonable prices.
In the case of having logistics within the company itself, it is important to have a service that performs route planning and optimization and that allows delivery people to capture evidence of delivery and track the route.
4. Enterprise Resource Planning (ERP)
Sooner or later, every growing company needs one of these. Enterprise resource planning software allows you to manage every aspect of everyday life. Consolidation of expenses, management of packing slips, personnel management.
In this regard, large companies opt for corporate solutions such as SAP, Sage... among others.
But there are also cloud solutions that, for a much more affordable price and with a simple configuration, will satisfy all your business requirements.
5. Warehouse Management Platforms (WMS)
If you have already gone through all the previous screens and your eCommerce has ceased to be a modest garage store and now you have your own warehouse, you probably need a warehouse management platform to have control of all your stock.
This type of software gives you a detailed view of all the available resources and a complete traceability of everything that enters and leaves your warehouse.
In some cases, this type of software comes as a module of the ERP itself. But there are also dedicated tools that will simplify the management and monitoring of your warehouses:
If you want to know more about logistics or ecommerce you can contact us through Of the chat and our team will be happy to answer all your questions.